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Bank of America® Customized Cash Rewards: Flexibility and Cashback

Take control of your cashback—choose how you earn with the Bank of America® Customized Cash Rewards Card.

Bank of America® Customized Cash Rewards: Flexibility and Cashback
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Getting approved for the Bank of America® Customized Cash Rewards Credit Card is just the beginning. The real value comes when you start using it in ways that actually fit your life—and help you earn more from the things you already spend on.

CREDIT CARD
Bank of America® Customized Cash Rewards
No annual fee Review rates and fees
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What sets this card apart is its flexibility. You get to choose where you earn the most cash back, which means your rewards can grow with your habits. Whether it’s gas, groceries, or streaming services, this card adapts to your priorities. Let’s take a look at how you can make the most of that flexibility and turn everyday spending into real rewards.

Bank of America® Customized Cash Rewards Card – Key Benefits & Features

The Bank of America® Customized Cash Rewards Credit Card is designed for flexibility, smart savings, and a personalized rewards experience. Here’s everything you get when you choose this powerful no-annual-fee card:

Flexible Cashback That Fits Your Life

  • 3% cash back in one category of your choice, including:
    • Gas and EV charging stations
    • Online shopping (including cable, internet, phone plans, and streaming services)
    • Dining
    • Travel
    • Drugstores and pharmacies
    • Home improvement and furnishings
  • 2% cash back automatically at grocery stores and wholesale clubs
  • 1% unlimited cash back on all other purchases

🛒 Earn 3% and 2% cash back on the first $2,500 in combined choice category/grocery store/wholesale club purchases each quarter; then 1% on all purchases after that.

🎯 You can change your 3% category once a month through Online Banking or the Mobile App—your rewards can evolve with your spending habits.

Welcome Bonus & Cashback Boosts

  • $200 online cash rewards bonus after you spend $1,000 in purchases in the first 90 days
  • Bank of America Preferred Rewards® members earn 25% to 75% more on every purchase:
    • Up to 5.25% back in the 3% category
    • Up to 3.5% back at grocery stores and wholesale clubs
    • Up to 1.75% back on all other purchases

Useful Card Features & Digital Tools

  • Contactless chip technology for fast, secure tap-to-pay purchases
  • $0 liability guarantee for unauthorized charges
  • Digital wallet compatibility: Apple Pay®, Google Pay™, and Samsung Pay
  • Online & mobile banking access to monitor, manage, and redeem rewards
  • Customizable account settings via the mobile app or online dashboard
  • Paperless statements to reduce clutter and protect your privacy
  • Email or text alerts to help you stay on top of due dates and payments
  • FICO® Score access to help track and improve your credit health
  • Automatic fraud monitoring to detect unusual activity
  • Balance Connect® overdraft protection when linked to a Bank of America checking account

Competitive Rates & Transparent Fees

  • 0% intro APR for your first 15 billing cycles on purchases and any balance transfers made within the first 60 days
  • After that, a variable APR of 18.24% to 28.24% applies
  • Balance transfer fee: 3% intro fee (first 60 days), then 4% thereafter
  • Annual fee: $0 – no cost to carry this card

Everyday Use: Step-by-Step Strategy

  1. Pick your 3% category wisely
    Choose a category that matches your current lifestyle: gas, dining, online shopping, etc. You can change this once per calendar month.
  2. Track your bonus spending
    Use the BofA mobile app to monitor your progress toward the $2,500 quarterly bonus cap on 3% and 2% categories.
  3. Redeem rewards intentionally
    Let your rewards build up and apply them as statement credits to larger purchases.
  4. Pair with a flat-rate card
    Use another card with 2% flat cash back for non-bonus spending to complement your rewards strategy.

Long-Term Strategy to Maximize Value

  • Set monthly reminders to review and update your 3% category
  • Plan big purchases early in the quarter
  • Track your total cash back vs. spending to measure efficiency
  • Apply cash rewards toward recurring bills to offset monthly expenses

Smart Alternatives to Pair With

CardBest ForAnnual FeeKey Advantage
Wells Fargo Active Cash®Flat-rate 2% on everything$0Simple and consistent
Citi Custom Cash™Auto-adjusts 5% to top category$0No manual category switching
BofA® Travel RewardsTravel and foreign purchases$0No foreign transaction fees

These cards complement the Customized Cash Rewards card, helping you build a well-rounded wallet.

Eligibility and How to Apply

Basic Requirements:

  • Must be at least 18 years old
  • Have a valid U.S. address and Social Security Number
  • Provide income and employment details during the application
  • Recommended: fair to good credit score (typically 670+)

How to Apply:

  1. Visit the official Bank of America® website
  2. Navigate to the Customized Cash Rewards card page
  3. Click “Apply Now”
  4. Complete the secure online form with your personal and financial details
  5. Submit and receive a decision—often instantly

You can also apply via the Bank of America mobile app or by visiting a financial center.

❓ What You Really Need to Know: 5 Key FAQs

Can I use this card abroad?

Yes, but there’s a 3% foreign transaction fee—better to use a no-foreign-fee card when traveling.

What if I forget to change my 3% category?

Your last choice stays in effect until you update it manually online or via the app.

When does the spending cap reset?

Every calendar quarter—January 1st, April 1st, July 1st, and October 1st.

Is there a limit to how often I can change my category?

Yes, once per month.

How do Preferred Rewards bonuses apply?

They’re automatic—your cash back is multiplied based on your reward tier (up to 75%).

Conclusion: Is the Customized Cash Rewards Card Worth It?

If you’re looking for a credit card that fits your lifestyle and gives you the freedom to choose how you earn rewards, the Bank of America® Customized Cash Rewards Card is a smart option. It offers the flexibility to focus your cashback where it matters most, making your everyday spending more rewarding.

On top of that, it comes with helpful features like a full mobile app, digital wallet compatibility, and strong fraud protection—all with no annual fee. And if you already bank with Bank of America, the value can get even better. In the end, this card stands out for offering real flexibility and everyday practicality. It’s more than just a cashback card—it’s a financial tool designed to work with your life, not against it.

CREDIT CARD
Bank of America® Customized Cash Rewards
No annual fee Review rates and fees
See how much cash back you can earn
APPLY NOW You will be redirected to
Written By

Copywriter/Editor and finance expert known for concise and informative articles on investing and wealth management. With experience simplifying complex topics, Roberto empowers readers to make sound financial decisions.